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Hideki Matsuyama Eyes Repeat Win At Genesis Invitational

Hideki Matsuyama set a couple of records en route to a stunning victory at the Genesis Invitational last season but he still wasn’t fully satisfied – he had missed a customary photo with the tournament host, who happens to be Tiger Woods.

The 32-year-old Japanese star won at Riviera Country Club in Los Angeles some 12 months ago following a closing 9-under 62, the lowest final round by a winner and broke a tie with South Korea’s K.J. Choi for most PGA TOUR victories by an Asian golfer following his ninth career title.

"Obviously I'm looking forward to defending my title this week and I've heard some rumour that Tiger might be here this Sunday, so hopefully I get that trophy and get that picture with him this week,” Matsuyama said in a press conference.

In order...

Hideki Matsuyama eyes glory at the WM Pheonix Open

Hideki Matsuyama has already etched his name in golf folklore for standout achievements, including being the first Asian to win the Masters Tournament in 2021 and registering 11 PGA TOUR victories – the most by a player from Asia.

At this week’s WM Phoenix Open, the 32-year-old Japanese superstar will shoot for another slice of sporting history where he hopes to become only the fifth player to win the storied tournament three times.

The World No. 5 returns to TPC Scottsdale in Scottsdale, Arizona as one of the top contenders in the US$9.2 million showpiece dubbed the ‘People’s Open’ due to a its fans’ experience and a famous par-3 16th hole which has a daunting stadium-like arena built around it. Matsuyama won back-to-back WM Phoenix Open in 2016 and 2017, holds three...

Equipment

Scotty Cameron Unveils New Studio Style Putters 2025 Studio Style series

Scotty Cameron is introducing a major update to its blade putter lineup with the 2025 Studio Style series. This 12-model collection combines traditional craftsmanship with modern innovations in materials, milling, and performance. The lineup includes both redesigned classics and entirely new models built to meet the demands of today’s golfers.

"The new Studio Style putters offer the most significant re-design of our blade line in years. While the name is a throwback, the technology, design and manufacturing methods are modern and brand new. Designed to produce remarkable feel and consistent performance, the new Studio Carbon Steel insert ensures softer sound for a confident roll on every putt. The chain-link face milling contributes to a new level of feel with roll performance...

Vokey SM10 Wedges Add Low Bounce K Grind and Oil Can Finish

Vokey Design is adding to its SM10 wedge lineup in 2025 with two new models: the 58.06K and 60.06K lob wedges. These wedges feature a low bounce combined with a wide K Grind sole, offering versatility around the greens while maintaining forgiveness, particularly in bunker play.

The .06K Grind is designed for golfers with shallower swings or those playing on firmer turf. Its development stems from feedback gathered from professional players and Master Craftsman Bob Vokey, who identified the need for a lower bounce option that still works with the wider K Grind sole. This design enables higher, softer pitches from tight lies, making it a practical choice for various conditions.

A Classic Look, Updated

The SM10 wedges will also be available in a limited-...

Instruction

Threading Shots Through Gaps In The Trees Stroke Savers

I have played golf for more than 40 years. Most days on the course I find myself shaking my head at the dreadful decisions people make, especially after hitting their tee shot into the trees. The sound of the ball pinging around amongst Japanese cedars happens far to often and even has begun to creep into my dreams. You cannot imagine my frustration as I watch hard-working students not improve their scores because they try to weave their ball through a gap in the trees that even Phil Mickelson wouldn't attempt. Inevitably they end up with scorecard wrecking 9 and I realise their recent lobotomy was a complete success.

Golf courses in Japan are mostly parkland-style courses whose fairways are heavily tree-lined. It is quite a rare occurrence to play links golf here. Even the...

How to prepare mentally for Matchplay 4 keys to remember

Golf is a sport that requires both physical and mental preparation in order to perform at your best. While many golfers focus on the physical aspects of the game, such as swing mechanics and course management, it is equally important to focus on the mental aspects of matchplay. Get yourself ready for that monthly medal and learn how to mentally prepare for matchplay in order to give yourself the best chance of success.

First and foremost, it is important to understand that matchplay is different from strokeplay. In stroke play, the goal is to shoot the lowest score possible over the course of a round. In matchplay, the goal is to beat your opponent. This shift in mindset can be difficult for some golfers to adjust to, but it is essential to understand that matchplay is a...

Lifestyle

10 THINGS YOU (PROBABLY) DID NOT KNOW ABOUT JACK NICKLAUS

The name Jack Nicklaus needs a very little introduction in the world of golf. He holds the most major victories in history with 18 titles and has won 73 times on the PGA TOUR. The 84-year-old is also known as the Golden Bear and has carved his legacy by building and designing numerous golf courses around the world.

He also supports philanthropic and charitable efforts in the U.S., including Play Yellow which encourages fans to wear yellow on Sunday to celebrate his longtime connection with the colour and a Children's Miracle Network Hospitals campaign with the goal to raise funds to help the 10 million kids treated at local children's hospitals each year.

While his name is synonymous with the game, below are 10 things that you probably didn't know about Nicklaus as he...

Italian Fine Jewelry Brand "FOPE" Opens First Flagship Store in Tokyo's Ginza Distric

Italian fine jewelry brand "FOPE" has opened its first flagship store in Japan, "FOPE GINZA," marking a significant milestone for the brand. Nestled amidst the opulence of Ginza, where luxury brands reign supreme, FOPE GINZA will captivate discerning shoppers with its understated elegance, becoming the brand's third flagship store in the world, following locations in Piazza San Marco in Venice and Old Bond Street in London.

Amidst the towering buildings that define the vibrant cityscape of Ginza, FOPE GINZA stands out with its new elegant two-story white building, housing FOPE's finest creations and representing its inaugural flagship presence in Japan.

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